The heart of any organization is its value system. Here is how management can uncover its true identity and pump life into the company culture.
ASJC Scopus subject areas
- Strategy and Management
- Tourism, Leisure and Hospitality Management
Lefever, M. M., & Reich, A. Z. (1991). Shared values: no longer dirty words in company success. International Journal of Hospitality Management, 10(4), 307-312. https://doi.org/10.1016/0278-4319(91)90013-8